The individual acts as a facilitator and catalyst for innovative problem-solving. This expert guides organizations or teams through brainstorming sessions designed to generate unconventional and potentially groundbreaking ideas, often unconstrained by immediate practicality or perceived limitations. For example, a consultant might lead a workshop encouraging participants to envision entirely new product lines without considering current manufacturing capabilities.
The value lies in unlocking novel perspectives and identifying opportunities that might otherwise be overlooked. This approach can foster a culture of innovation, improve strategic planning, and ultimately lead to a competitive advantage. Historically, the rise of design thinking and other creative methodologies has fueled the demand for this type of specialized guidance, highlighting the increasing recognition of unconventional thought processes in achieving organizational objectives.