The online portal of the now-defunct Blue Sky Studios served as a central hub for information regarding the animation studio’s projects, personnel, and history. It offered details on feature films like “Ice Age,” “Rio,” and “Horton Hears a Who!”, showcasing trailers, images, and behind-the-scenes content.
This digital presence played a significant role in building brand awareness and engaging with fans. It provided a platform for disseminating news, announcing new releases, and fostering a sense of community around the studio’s intellectual property. The site also archived information about the company’s evolution from its visual effects origins to its success in animated feature films.