The term denotes a specific fragrance, likely a perfume or body mist, marketed by Victoria’s Secret. This product evokes a sensory experience associated with the winter season and the imagery of a clear, dark evening. As a product name, it functions as a proper noun identifying a particular item within the brand’s catalog.
The appeal of such a product lies in its ability to conjure a particular mood or feeling. The consumer derives pleasure from the association with the serene beauty of a winter night. Historically, fragrance marketing has relied heavily on evocative names and imagery to create desire and distinguish products in a competitive market.
